Thank you for choosing to visit Coldwater Technology, Inc.'s website at www.coldwatertech.com (the "Website"). Coldwater cares about your privacy and is committed to protecting your information in accordance with local, state and federal law.
Coldwater gathers two types of information about you: personally-identifiable information and non-personal information. As described below, each type of information is gathered, used and stored in different ways.
Coldwater does not knowingly collect Personally-Identifiable Information of minors. Children under the age of 13 may not use this Website, and use of this Website is not intended for use by minors older than 13 without parental consent. Minors should not disclose Personally-Identifiable Information on this Website without the approval and supervision of a parent or guardian.
Non-Personal Information is gathered automatically each time you visit the Website. Coldwater uses the aggregated data from the Non-Personal Information gathered to improve Website performance and enhance the user experience by responding to trends in page views, linking within the site and interactions with selected ads.
For example, "cookies" – small pieces of information that the Website and other sites place on your computer's hard drive – help the Website remember your preferences, provide information targeted to your interests and location, and otherwise make your Website experience more enjoyable. "Web beacons" are images embedded in the code of the Website that helps us monitor traffic patterns amongst our users.
We may disclose the aggregated data to our vendors, such as web hosting services and/or graphic designers, to improve the Website. We may also share the aggregated data with third party service providers, such as online advertisers, to allow them generate contextual advertisements on the Website.
Coldwater cannot collect your Personally-Identifiable Information without your consent and participation. You may be required to disclose Personally-Identifiable Information in order to register for an account or transact business on the Website. By submitting your Personally-Identifiable Information, you authorize Coldwater to use that Personally-Identifiable Information to provide the interaction or service you have initiated.
By submitting your Personally-Identifiable Information to Coldwater through the website or otherwise, you agree that Coldwater may contact you for the purpose of advising you of changes or additions to the Website, about any of Coldwater's products or services, or for such other purpose(s) as Coldwater deems appropriate. You may opt out of these communications at any time by following the unsubscribe instructions provided in the communication.
You also agree that Coldwater may disclose your Personally-Identifiable Information to Coldwater's affiliates, agents, and any third party that administers the Website or any services offered on the Website on Coldwater's behalf. Such third parties may include, but are not limited to, email marketing service providers, e-commerce fulfillment providers and marketing survey firms.
You also agree that Coldwater may disclose part or all of your Personally-Identifiable Information when Coldwater believes, in good faith, that the law requires or compels such disclosure; or when Coldwater has a reason to believe that disclosure is necessary to protect Coldwater's rights or property, or the rights or property of another; or to prevent harm. Further, Coldwater may disclose personal and/or corporate information provided by you as part of any merger, sale, or other acquisition of some or all of Coldwater's organization or its assets.
Coldwater follows generally accepted industry standards to protect Personally-Identifiable Information during transmission via the Website and storage after the fact. By way of example and not limitation, Personally-Identifiable Information is transmitted to Coldwater over an encrypted connection and stored in a secure database at Coldwater's or its vendors' facility.
THERE IS NO SUCH THING AS "PERFECT" SECURITY ONLINE. Please bear that in mind when deciding what Personally-Identifiable Information to disclose to Coldwater. If at any time you are asked for Personally-Identifiable Information you do not wish to be disclosed in any of the ways discussed above, you should terminate the transaction or cancel your account registration immediately.
If you choose to register for an account via the Website, you are solely responsible for maintaining the confidentiality of your account information (i.e., user ID, password and/or challenge questions). Coldwater is not liable for any unauthorized disclosure of your Personally-Identifiable Information that results from your failure to adequately protect your account information.
You may cancel your Website account at any time by contacting Coldwater. Upon your request, Coldwater will delete your personal and/or corporate information within a reasonable time, provided that Coldwater may retain your Personally-Identifiable Information in its non-public databases for a reasonable period of time to support Coldwater's business requirements.
In addition, you understand and agree that there may be circumstances when Coldwater is legally required to retain your Personally-Identifiable Information. In that case, Coldwater will protect your Personally-Identifiable Information in a manner consistent with its then-current security procedures until the legal requirement expires or is removed.
EFFECTIVE DATE: July 24, 2013